Student course mastery guide for Modern marketing management, revised edition, [by] Burton Marcus, David Aaker, Dorothy Cohen, ... [et al.]



Top to bottom, inside out

Type of Work:
Sound recording
Registration Number / Date:
SR0000142535 / 1992-05-14
Date of Publication:
August 1, 1991
Date of Creation:
1991
Title:
Top to bottom, inside out / Michael Mescon.
Description:
Sound cassette.
Copyright Claimant:
on recording; Million Dollar Round Table (employer for hire)
Names:
Michael Mescon
Million Dollar Round Table (809 documents)
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Strategies for food system enhancement in Lesotho through new developments in the market ...

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000285308 / 1979-03-28
Date of Publication:
February 15, 1979
Date of Creation:
1978
Date in Notice:
notice: 1978
Title:
Strategies for food system enhancement in Lesotho through new developments in the market ... / Lee D. Dahringer.
Imprint:
Ann Arbor : University Microfilms International, 1979.
Description:
Microfiche.
Copyright Claimant:
Lee Douglas Dahringer
Notes:
Order no. 79-03034.
Names:
Lee Douglas Dahringer 1947-

Student course mastery guide to accompany Business today, second edition [by] David Rachman and Michael Mason

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000300399 / 1979-07-09
Date of Publication:
March 7, 1979
Date of Creation:
1978
Title:
Student course mastery guide to accompany Business today, second edition [by] David Rachman and Michael Mason / prepared by Dennis Guseman, Lee Dahringer, Stanley Garfunkel.
Edition:
1st ed.
Imprint:
New York : Random House, Business Division, c1979.
Description:
285 p.
Variant title:
Student course mastery guide to accompany Business today, second edition
Other Title:
Business today, second edition
Copyright Claimant:
Random House, Inc.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
Dennis Guseman

Copyrights records by Guseman, Dennis

Lee Dahringer (6 documents)
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Copyrights records by Dahringer, Lee

Stanley Garfunkel
Random House, Inc. (4060 documents)
example document: Telemundo

Copyrights records by Random House, Inc.

Easing transition in southern Africa

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000423214 / 1979-09-13
Date of Publication:
July 30, 1979
Date of Creation:
1979
Title:
Easing transition in southern Africa : new techniques for policy planning / Charles C. Slater, Dorothy G. Jenkins, Laszlo A. Pook, and Lee D. Dahringer.
Imprint:
Boulder : Westview Press, 1979.
Description:
183 p.
Variant title:
Easing transition in southern Africa : new techniques for policy planning
Copyright Claimant:
Westview Press, Inc.
Names:
Charles C. Slater 1924-1978
Dorothy G. Jenkins 1949-
Laszlo A. Pook 1939-
Lee D. Dahringer 1947-
Westview Press, Inc. (421 documents)
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Student course mastery guide for Modern marketing management, revised edition, [by] Burton Marcus, David Aaker, Dorothy Cohen, ... [et al.]

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000574537 / 1980-10-22
Date of Publication:
March 20, 1980
Date of Creation:
1979
Title:
Student course mastery guide for Modern marketing management, revised edition, [by] Burton Marcus, David Aaker, Dorothy Cohen, ... [et al.] / prepared by Lee Dahringer, Dennis Guseman.
Edition:
1st ed.
Imprint:
New York : Random House, Business Div., c1980.
Description:
155 p.
Variant title:
Student course mastery guide for Modern marketing management, revised edition
Other Title:
Modern marketing management
Copyright Claimant:
Random House, Inc.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
Lee Dahringer (6 documents)
example document: International marketing: a global perspective
Dennis Guseman
Random House, Inc. (4060 documents)
example document: How the West was won

A Primer for marketing decision making

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000584718 / 1980-12-01
Date of Publication:
March 20, 1980
Date of Creation:
1979
Title:
A Primer for marketing decision making / Lee Dahringer, Dennis Guseman.
Edition:
1st ed.
Imprint:
New York : Random House Business Div., c1980.
Description:
26 p.
Copyright Claimant:
Random House, Inc.
Notes:
This is a sampler of the text by the same title.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
Lee Dahringer (6 documents)
example document: International marketing: a global perspective
Dennis Guseman
Random House, Inc. (4060 documents)
example document: Walt Disney praesenterer Aladdin og den vidunderlige lampe

A Primer for marketing decision making

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000584720 / 1980-12-01
Date of Publication:
June 12, 1980
Date of Creation:
1979
Title:
A Primer for marketing decision making / Lee Dahringer, Dennis Guseman.
Edition:
1st ed.
Basis of Claim:
New Matter: remainder of work.
Previous Registration:
Portions prev. pub. in a sampler.
Imprint:
New York : Random House Business Div., c1980.
Description:
310 p.
Copyright Claimant:
Random House, Inc.
Authorship on Application:
text, artwork, editing, compilation: Random House, Inc., employer for hire.
Names:
Lee Dahringer
Dennis Guseman
Random House, Inc. (4060 documents)
example document: Walt Disney praesenterer Mowgli og elefanten der blev vaek

Developing the advertising plan

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000584722 / 1980-10-22
Date of Publication:
May 27, 1980
Date of Creation:
1979
Title:
Developing the advertising plan : a practical guide / Stanley J. Garfunkel.
Edition:
1st ed.
Imprint:
New York : Random House Business Div., c1980.
Description:
62 p.
Copyright Claimant:
Random House, Inc.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
Stanley J. Garfunkel
Random House, Inc. (4060 documents)
example document: Tonbandtext fuer Moderne deutsche Sprachlehre

Developing the marketing plan

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000604539 / 1980-10-22
Date of Publication:
April 25, 1980
Date of Creation:
1979
Title:
Developing the marketing plan : a practical guide / Stanley J. Garfunkel.
Edition:
1st ed.
Copyright Note:
C.O. correspondence.
Imprint:
New York : Random House, Business Div., c1980.
Description:
61 p.
Copyright Claimant:
Random House, Inc.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
Stanley J. Garfunkel
Random House, Inc. (4060 documents)
example document: Tonbandtext fuer Moderne deutsche Sprachlehre

Business today [by] David Rachman, Michael Mescon

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000875789 / 1982-03-02
Date of Publication:
January 21, 1982
Date of Creation:
1981
Title:
Business today [by] David Rachman, Michael Mescon : student course mastery guide / prepared by Lee Dahringer, Stanley Garfunkel, Dennis Guseman.
Edition:
3d ed.
Basis of Claim:
New Matter: "additional text."
Previous Registration:
Prev. reg. 1979, TX 300-399.
Description:
349 p.
Variant title:
Business today
Copyright Claimant:
Random House, Inc.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
David Rachman
Michael Mescon
Lee Dahringer (6 documents)
example document: International marketing: a global perspective
Stanley Garfunkel
Dennis Guseman
Random House, Inc. (4060 documents)
example document: Charlie Brown's third super book of questions and answers

Marketing today

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0001536900 / 1985-03-11
Date of Publication:
January 2, 1985
Date of Creation:
1984
Title:
Marketing today / David J. Rachman.
Imprint:
Chicago : Dryden Press, c1985.
Description:
624 p.
Copyright Claimant:
C B S College Publishing
Names:
David J. Rachman (24 documents)
example document: Business today, sixth edition [by] David J. Rachman, Michael H. Mescon, Courtland L. Bovee, John V. Thill

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CBS College Publishing (1047 documents)
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Marketing today, [by] David J. Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0001570275 / 1985-05-03
Date of Publication:
January 2, 1985
Date of Creation:
1984
Title:
Marketing today, [by] David J. Rachman : study guide / prepared by Constantine G. Petrides.
Imprint:
Chicago : Dryden Press, c1985.
Description:
285 p.
Variant title:
Marketing today, [by] David J. Rachman : study guide
Copyright Claimant:
C B S College Publishing
Names:
Constantine G. Petrides (5 documents)
example document: Business, second edition [by] Kreitner/Reece/O'Grady

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David J. Rachman (24 documents)
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CBS College Publishing (1047 documents)
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Marketing today

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0001590593 / 1985-05-28
Date of Publication:
February 8, 1985
Date of Creation:
1984
Title:
Marketing today : test bank [by] David J. Rachman / James M. McHugh, Ronald L. Sparling.
Description:
642 p.
Variant title:
Marketing today : test bank
Copyright Claimant:
C B S College Publishing
Names:
David J. Rachman (24 documents)
example document: Business today
James M. McHugh (30 documents)
example document: Instructor's manual, volume I, chapters 1-11 to accompany Understanding business, sixth edition [by] William G. Nickels, James M. McHugh, Susan M. McHugh

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Ronald L. Sparling
CBS College Publishing (1047 documents)
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Master test item file with answers to accompany Business today, 4th edition [by] David Rachman, Michael Mescon

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002055190 / 1987-05-05
Date of Publication:
December 4, 1984
Date of Creation:
1984
Title:
Master test item file with answers to accompany Business today, 4th edition [by] David Rachman, Michael Mescon / prepared by Stephen Cyrus, Dolores Gioffre, Edward Mirch, Shepherd Walker.
Edition:
2nd ed.
Basis of Claim:
New Matter: "introduction, some new and revised text, editorial revisions."
Imprint:
New York : Random House, Business Div., c1985.
Description:
340 p.
Variant title:
Master test item file with answers to accompany Business today, 4th edition
Other Title:
Business today
Copyright Claimant:
Random House, Inc.
Authorship on Application:
introd., revisions & additions: Random House, Inc., employer for hire.
Names:
David Rachman
Michael Mescon
Stephen Cyrus (4 documents)
example document: Telecourse study guide to Personal finance
Dolores Gioffre
Edward Mirch
Shepherd Walker
Random House, Inc. (4060 documents)
example document: My first picture dictionary

Business today, fourth edition [by] David Rachman, Michael Mescon

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002081068 / 1987-06-01
Date of Publication:
November 19, 1984
Date of Creation:
1984
Title:
Business today, fourth edition [by] David Rachman, Michael Mescon : student course mastery guide / prepared by Lee Dahringer, Stanley Garfunkel, Dennis Guseman.
Edition:
4th ed.
Basis of Claim:
New Matter: "introduction, some new and revised text, editorial revisions."
Previous Registration:
Prev. reg. 1982, TX 875-789.
Description:
359 p.
Variant title:
Business today, fourth edition
Copyright Claimant:
Random House, Inc.
Authorship on Application:
introd., some new and rev. text, editorial revisions: Random House, Inc., employer for hire.
Names:
David Rachman
Michael Mescon
Lee Dahringer (6 documents)
example document: International marketing: a global perspective
Stanley Garfunkel
Dennis Guseman
Random House, Inc. (4060 documents)
example document: Tara Road

Instructor's manual and test bank for Selling

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002389639 / 1988-09-09
Date of Publication:
May 24, 1988
Date of Creation:
1988
Title:
Instructor's manual and test bank for Selling : personal preparation, persuasion, strategy, third edition [by] Richard F. Wendel, Walter Gorman / prepared by Les Dlabay, Stanley Garfunkel, Charles C. Kitzmiller.
Edition:
3rd ed.
Basis of Claim:
New Matter: "50% revised text."
Previous Registration:
Prev. reg. 1984, TX 1-265-860.
Description:
136 p.
Variant title:
Instructor's manual and test bank for Selling : personal preparation, persuasion, strategy, third edition
Other Title:
Selling : personal preparation, persuasion, strategy
Copyright Claimant:
Random House, Inc.
Authorship on Application:
Random House, Inc., employer for hire.
Names:
Richard F. Wendel (2 documents)
example document: Selling
Walter Gorman
Les Dlabay (4 documents)
example document: Instructor's manual to accompany Marketing management

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Stanley Garfunkel
Charles C. Kitzmiller
Random House, Inc. (4060 documents)
example document: Statistics

Marketing today

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002633827 / 1989-08-23
Date of Publication:
December 15, 1987
Date of Creation:
1987
Title:
Marketing today / David J. Rachman ; with cases by W. Wayne Talarzyk.
Edition:
2nd ed.
Basis of Claim:
New Matter: "editorial revision, additional text and artwork."
Previous Registration:
Prev. reg. 1985, TX 1-536-900.
Imprint:
Chicago : Dryden Press, c1988.
Description:
654 p.
Copyright Claimant:
Holt, Rinehart and Winston, Inc.
Copyright Notice:
notice: the Dryden Press, a division of Holt, Rinehart and Winston, Inc.
Names:
David J. Rachman (24 documents)
example document: Business today
W. Wayne Talarzyk (16 documents)
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Holt, Rinehart and Winston, Inc. (1340 documents)
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Holt, Rinehart and Winston, Inc. Dryden Press (65 documents)
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Marketing today, second edition, [by] David J. Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002634735 / 1989-08-23
Date of Publication:
January 4, 1988
Date of Creation:
1987
Title:
Marketing today, second edition, [by] David J. Rachman : test bank / Michael Fowler.
Basis of Claim:
New Matter: "editorial revision and additional text."
Previous Registration:
Prev. reg. 1985, TX 1-590-593.
Description:
444 p.
Variant title:
Marketing today
Copyright Claimant:
Holt, Rinehart and Winston, Inc.
Authorship on Application:
Holt, Rinehart and Winston, Inc., employer for hire.
Names:
David J. Rachman (24 documents)
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Michael Fowler (4 documents)
example document: Only you
Holt, Rinehart and Winston, Inc. (1340 documents)
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Marketing today [by] David J. Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002634800 / 1989-08-23
Date of Publication:
January 1, 1988
Date of Creation:
1987
Title:
Marketing today [by] David J. Rachman : instructor's manual and transparency masters / Blaine S. Greenfield, Karen Schenkenfelder.
Edition:
2nd ed.
Basis of Claim:
New Matter: "editorial revision and additional text."
Previous Registration:
Prev. reg. 1985, TX 1-556-687.
Description:
1 v.
Variant title:
Marketing today
Copyright Claimant:
Holt, Rinehart and Winston, Inc.
Authorship on Application:
Holt, Rinehart and Winston, Inc., employer for hire.
Names:
David J. Rachman (24 documents)
example document: Business today, sixth edition [by] David J. Rachman, Michael H. Mescon, Courtland L. Bovee, John V. Thill
Blaine S. Greenfield
Karen Schenkenfelder
Holt, Rinehart and Winston, Inc. (1340 documents)
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Marketing today, second edition [by] David J. Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002635290 / 1989-08-23
Date of Publication:
December 1, 1987
Date of Creation:
1987
Title:
Marketing today, second edition [by] David J. Rachman : study guide / Constantine G. Petrides.
Basis of Claim:
New Matter: "editorial revision."
Previous Registration:
Prev. reg. 1985.
Imprint:
Chicago : Dryden Press, c1988.
Description:
287 p.
Variant title:
Marketing today, second edition [by] David J. Rachman : study guide
Copyright Claimant:
Holt, Rinehart and Winston, Inc.
Copyright Notice:
notice: the Dryden Press, a division of Holt, Rinehart and Winston, Inc.
Names:
Constantine G. Petrides (5 documents)
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David J. Rachman (24 documents)
example document: Modern marketing
Holt, Rinehart and Winston, Inc. (1340 documents)
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Holt, Rinehart and Winston, Inc. Dryden Press (65 documents)
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Dryden Press, a division of Holt, Rinehart and Winston, Inc. (19 documents)
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Business today, sixth edition [by] Rachman, Mescon, Bovee, Thill

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002943557 / 1990-10-23
Date of Publication:
September 11, 1990
Date of Creation:
1988
Title:
Business today, sixth edition [by] Rachman, Mescon, Bovee, Thill : v. 4, Creative lectures (ch. 18-22) / prepared by Judith Bulin ; study guide materials prepared by Stanley Garfunkel, Dennis Guseman.
Basis of Claim:
New Matter: "editorial revisions and new material."
Previous Registration:
Prev. reg.
Description:
1 v.
Variant title:
Business today
Other Title:
Creative lectures
Copyright Claimant:
McGraw-Hill, Inc.
Names:
Judith Bulin (4 documents)
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Dennis Guseman
Stanley Garfunkel
Rachman
Bovee

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Thill (1 documents)
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McGraw-Hill, Inc. (7481 documents)
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Mescon (4 documents)
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Study guide to accompany Marketing today, third edition [by] David J. Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003750279 / 1994-03-21
Date of Publication:
October 22, 1993
Date of Creation:
1993
Title:
Study guide to accompany Marketing today, third edition [by] David J. Rachman / prepared by Constantine G. Petrides.
Basis of Claim:
New Matter: editorial revision & additional text.
Previous Registration:
Prev. reg. 1989, TX 2-635-290.
Imprint:
Fort Worth : Harcourt Brace College Publishers, c1994.
Description:
353 p.
Variant title:
Study guide to accompany Marketing today
Other Title:
Marketing today
Copyright Claimant:
Dryden Press
Names:
Constantine G. Petrides (5 documents)
example document: Business, second edition [by] Kreitner/Reece/O'Grady
David J. Rachman (24 documents)
example document: Creative lectures (course planning guide and chapters 6-11) Business today, sixth edition [by] David J. Rachman, Michael H. Mescon, Courtland L. Bovee, John V. Thill
Dryden Press (554 documents)
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Test bank to accompany Marketing today, third edition [by] David Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003788741 / 1994-05-18
Date of Publication:
December 30, 1993
Date of Creation:
1993
Title:
Test bank to accompany Marketing today, third edition [by] David Rachman / Blane Franckowiak.
Basis of Claim:
New Matter: revisions & additions.
Previous Registration:
Prev. reg. 1989, TX 2-634-735.
Imprint:
Fort Worth : Dryden Press, c1993.
Description:
381 p.
Variant title:
Test bank to accompany Marketing today
Other Title:
Marketing today
Copyright Claimant:
Harcourt Brace & Company (employer for hire)
Names:
David Rachman
Blane Franckowiak
Harcourt Brace & Company (3599 documents)
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Instructor's manual and transparency masters to accompany Marketing today, third edition, [by] David J. Rachman

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003799162 / 1994-03-21
Date of Publication:
November 12, 1993
Date of Creation:
1993
Title:
Instructor's manual and transparency masters to accompany Marketing today, third edition, [by] David J. Rachman / Howard Budner.
Basis of Claim:
New Matter: revisions & additions.
Previous Registration:
Prev. reg. 1989, TX 2-643-800.
Description:
1 v.
Variant title:
Instructor's manual and transparency masters to accompany Marketing today, third edition
Other Title:
Marketing today
Copyright Claimant:
Harcourt Brace & Company (employer for hire)
Names:
David J. Rachman (24 documents)
example document: Business today
Howard Budner
Harcourt Brace & Company (3599 documents)
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Marketing today, second edition

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0004009028 / 1995-01-25
Date of Publication:
January 4, 1988
Date of Creation:
1986
Title:
Marketing today, second edition : color transparencies / David J. Rachman.
Variant title:
Marketing today
Copyright Claimant:
Dryden Press, a division of Holt, Rinehart and Winston, Inc.
Names:
David J. Rachman (24 documents)
example document: Business today
Dryden Press (554 documents)
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Holt, Rinehart and Winston, Inc. Dryden Press

Business today

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005260184 / 2000-08-10
Date of Publication:
July 27, 2000
Date of Creation:
2000
Title:
Business today : the new world of business [by] Stephen P. Robbins : instructor's manual / prepared by Thomas W. Lloyd.
Imprint:
Fort Worth : Harcourt College Publishers, c2001.
Description:
296 p.
Variant title:
Business today : the new world of business
Copyright Claimant:
Harcourt, Inc. (employer for hire)
Names:
Stephen P. Robbins (43 documents)
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Thomas W. Lloyd (2 documents)
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Harcourt, Inc. (2396 documents)
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Business today

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005505824 / 2002-03-26
Date of Publication:
March 8, 2002
Date of Creation:
2001
Title:
Business today / Michael H. Mescon, Courtland L. Bovee, John V. Thill.
Edition:
Activebook version 1.0.
Imprint:
Upper Saddle River, NJ : Prentice Hall, c2003.
Description:
392 p.
Copyright Claimant:
Pearson Education, Inc.
Names:
Michael H. Mescon (20 documents)
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Courtland L. Bovee (58 documents)
example document: Marketing

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John V. Thill (44 documents)
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Pearson Education, Inc. (5673 documents)
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Business today

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005728070 / 2001-09-19
Date of Publication:
June 22, 2001
Date of Creation:
2000
Title:
Business today / Michael H. Mescon, Courtland L. Bovee, John V. Thill.
Edition:
10th ed.
Basis of Claim:
New Matter: revisions & additions to update.
Previous Registration:
Prev. reg. 1998, TX 4-832-070.
Copyright Note:
C.O. correspondence.
Imprint:
Upper Saddle River, NJ : Prentice Hall, c2002.
Description:
555 p.
Copyright Claimant:
Bovee & Thill, LLC
Names:
Michael H. Mescon (20 documents)
example document: Memos to management
Courtland L. Bovee (58 documents)
example document: Business communication today
John V. Thill
Bovee & Thill, LLC

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Excellence in business

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005952028 / 2004-03-30
Date of Publication:
January 8, 2004
Date of Creation:
2003
Title:
Excellence in business / Courtland L. Bovee, John V. Thill, Michael H. Mescon.
Edition:
Rev. ed.
Imprint:
Upper Saddle River, NJ : Pearson/Prentice Hall, c2005.
Description:
525 p.
Copyright Claimant:
Bovee & Thill, LLC
Names:
Michael H. Mescon (20 documents)
example document: Memos to management
Courtland L. Bovee (58 documents)
example document: Business communication today
John V. Thill (44 documents)
example document: Business communication today
Bovee & Thill, LLC

Excellence in business

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0006339733 / 2006-04-13
Date of Publication:
January 13, 2006
Date of Creation:
2005
Title:
Excellence in business.
Edition:
3rd ed.
Basis of Claim:
New Matter: revision & updates.
Copyright Note:
Cataloged from appl. only.
Copyright Claimant:
Bovee & Thill, LLC
Authorship on Application:
new & rev. text: Courtland L. Bovee, John V. Thill & Michael H. Mescon.
Names:
Courtland L. Bovee (58 documents)
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John V. Thill (44 documents)
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Michael H. Mescon (20 documents)
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