Marketing and public policy conference proceedings 2000, Symposium for the marketing of higher education, 1999
Jazzing into the new millennium
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005152148 / 2000-02-22
Date of Publication:
November 4, 1999
Date of Creation:
1999
Title:
Jazzing into the new millennium : 1999 SERVSIG services research conference : Apr. 10-12, 1999 / Ray Fisk and Liam Glynn, editors.
Imprint:
Chicago : AMA, c1999.
Description:
185 p.
Variant title:
Jazzing into the new millennium : 1999 SERVSIG services research conference : Apr. 10-12, 1999
Copyright Claimant:
American Marketing Association
Names:
Ray Fisk
Liam Glynn
American Marketing Association (170 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
Liam Glynn
American Marketing Association (170 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
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Symposium for the marketing of higher education, 1999
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005159868 / 2000-02-22
Date of Publication:
November 4, 1999
Date of Creation:
1999
Title:
Symposium for the marketing of higher education, 1999 : [vol. 10]
Imprint:
Chicago : American Marketing Association, c1999.
Description:
231 p.
Copyright Claimant:
American Marketing Association
Names:
Marketing and public policy conference proceedings 2000
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005205061 / 2000-11-07
Date of Publication:
May 24, 2000
Date of Creation:
2000
Title:
Marketing and public policy conference proceedings 2000 : vol. 10 : "new millennium, new horizons", June 1-3, Marriott at Metro Center, Washington, DC / editors, Paula Fitzgerald Bone, Karen Russo France, Joshua L. Wiener.
Imprint:
Chicago : American Marketing Assoc., c2000.
Description:
180 p.
Variant title:
Marketing and public policy conference proceedings 2000 : vol. 10 : "new millennium, new horizons", June 1-3, Marriott a
Copyright Claimant:
American Marketing Association
Names:
Paula Fitzgerald Bone
Karen Russo France
Joshua L. Wiener
American Marketing Association (170 documents)
example document: Developing new services
Karen Russo France
Joshua L. Wiener
American Marketing Association (170 documents)
example document: Developing new services
Marketing to ethnic consumers
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005300800 / 2000-11-07
Date of Publication:
September 20, 2000
Date of Creation:
2000
Title:
Marketing to ethnic consumers : an annotated bibliography / Geng Cui and Pravat Choudhury.
Imprint:
Chicago : American Marketing Association, c2000.
Description:
123 p.
Variant title:
Marketing to ethnic consumers : an annotated bibliography
Copyright Claimant:
American Marketing Association
Names:
Geng Cui
Pravat Choudhury
American Marketing Association (170 documents)
example document: Proceedings of the 11th Paul D. Converse Symposium
Pravat Choudhury
American Marketing Association (170 documents)
example document: Proceedings of the 11th Paul D. Converse Symposium
Marketing scales handbook
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005344005 / 2001-02-27
Date of Publication:
February 1, 2001
Date of Creation:
2001
Title:
Marketing scales handbook : vol. 3 : a compilation of multi-item measures / Gordon C. Bruner 2nd, Karen E. James, Paul J. Hensel.
Imprint:
Chicago : American Marketing Association, c2001.
Description:
1651 p.
Number of similar titles:
2
Variant title:
Marketing scales handbook : vol. 3
Copyright Claimant:
American Marketing Association
Names:
Karen E. James
Paul J. Hensel
Gordon C. 2nd Bruner 1954-
American Marketing Association (170 documents)
example document: Developing new services
Paul J. Hensel
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Gordon C. 2nd Bruner 1954-
American Marketing Association (170 documents)
example document: Developing new services
15th Paul D. Converse symposium
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005344010 / 2001-02-27
Date of Publication:
December 26, 2000
Date of Creation:
2000
Title:
15th Paul D. Converse symposium / edited by Abbie Griffin and James D. Hess.
Imprint:
Chicago : American Marketing Association, c2001.
Description:
120 p.
Other Title:
Paul D. Converse symposium
Copyright Claimant:
American Marketing Association
Names:
Abbie Griffin (5 documents)
example document: Instructor's manual to accompany Marketing best practices ; 1
James D. Hess (1 documents)
example document: Proceedings of the 14th Paul D. Converse symposium
American Marketing Association (170 documents)
example document: Macromarketing
example document: Instructor's manual to accompany Marketing best practices ; 1
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James D. Hess (1 documents)
example document: Proceedings of the 14th Paul D. Converse symposium
American Marketing Association (170 documents)
example document: Macromarketing
1994 survey of marketing research
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005384452 / 2001-04-13
Date of Publication:
March 31, 1995
Date of Creation:
1995
Title:
1994 survey of marketing research : organization, functions, budget, compensation / edited by Thomas C. Kinnear, Ann R. Root.
Imprint:
Chicago : American Marketing Association, c1995.
Description:
95 p.
Variant title:
1994 survey of marketing research : organization, functions, budget, compensation
Other Title:
Survey of marketing research : organization, functions, budget, compensation
Copyright Claimant:
American Marketing Association
Names:
Thomas C. Kinnear (39 documents)
example document: Marketing research
Ann R. Root
American Marketing Association (170 documents)
example document: Review of marketing, 1990
example document: Marketing research
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Ann R. Root
American Marketing Association (170 documents)
example document: Review of marketing, 1990
Marketing scales handbook
Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0005528455 / 2001-02-27
Date of Publication:
July 25, 1996
Date of Creation:
1996
Title:
Marketing scales handbook : vol. 2 : a compilation of multi-item measures / Gordon C. Bruner 2nd, Paul J. Hensel.
Copyright Note:
C.O. correspondence.
Imprint:
Chicago : American Marketing Association, c1998.
Description:
1045 p.
Number of similar titles:
2
Variant title:
Marketing scales handbook : vol. 2
Copyright Claimant:
American Marketing Association
Names:
Paul J. Hensel
Gordon C. 2nd Bruner 1954-
American Marketing Association (170 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
Gordon C. 2nd Bruner 1954-
American Marketing Association (170 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
American Marketing Association monograph series
Title:
American Marketing Association monograph series.
Serial Publication Year:
1978
Description:
print material.
Other Title:
Children's television advertising
Copyright Claimant:
American Marketing Association.
Names:
Thomas E. Barry 1943-
American Marketing Association (170 documents)
example document: Emerging perspectives on services marketing
American Marketing Association (170 documents)
example document: Emerging perspectives on services marketing
Marketing doctoral dissertation abstracts .
Title:
Marketing doctoral dissertation abstracts . / compiled and edited by Donald L. Shawver.
Serial Publication Year:
1978
Imprint:
Chicago : American Marketing Assn.
Description:
print material.
Frequency:
Annually.
Number of similar titles:
4
Description based on:
1976 issue.
Copyright Claimant:
American Marketing Association.
Names:
Donald L. Shawver 1923-
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
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Marketing doctoral dissertation abstracts .
Title:
Marketing doctoral dissertation abstracts . / compiled and edited by Donald L. Shawver.
Series:
American Marketing Association bibliography series
Serial Publication Year:
1980
Imprint:
Chicago : American Marketing Assn.
ISSN:
0193-9351
Description:
print material.
Frequency:
Annually.
Number of similar titles:
4
Description based on:
1976 issue.
Copyright Claimant:
American Marketing Association.
Authorship on Application:
John K. Ryans, Jr.
Names:
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
Marketing doctoral dissertation abstracts .
Title:
Marketing doctoral dissertation abstracts . / Thomas Greer, editor.
Serial Publication Year:
1981
Serial Key Title:
Marketing doctoral dissertation abstracts
Imprint:
Chicago : The Association.
ISSN:
0193-9351
Description:
print material.
Frequency:
Annually.
Number of similar titles:
4
Description based on:
No. 6, 1980.
Copyright Claimant:
American Marketing Association.
Names:
Thomas Greer (45 documents)
example document: The Ancient world. Editor: Stebelton H. Nulle, general editor: Thomas H. Greer
American Marketing Association (170 documents)
example document: Marketing research for the marketing and advertising executive
example document: The Ancient world. Editor: Stebelton H. Nulle, general editor: Thomas H. Greer
American Marketing Association (170 documents)
example document: Marketing research for the marketing and advertising executive
Marketing news
Title:
Marketing news.
Serial Publication Year:
1978
Description:
print material.
Number of similar titles:
3
Copyright Claimant:
American Marketing Association.
Authorship on Application:
American Marketing Association, employer for hire.
Names:
Review of marketing .
Title:
Review of marketing . / edited by Gerald Zaltman and Thomas V. Bonoma.
Serial Publication Year:
1978
Description:
print material.
Frequency:
Annually.
Number of similar titles:
1
Copyright Claimant:
American Marketing Association.
Names:
Thomas V. Bonoma 1946-
Gerald Zaltman 1938-
American Marketing Association (170 documents)
example document: Market information and research in fashion management
Gerald Zaltman 1938-
American Marketing Association (170 documents)
example document: Market information and research in fashion management
Marketing review
Title:
Marketing review / executive editor, Robert Golden ... [et al.].
Serial Publication Year:
1980
Imprint:
New York : New York Chapter.
New York : The Association, New York Chapter.
New York : The Association, New York Chapter.
Description:
print material.
Description based on:
Vol. 35, no. 3, Nov.-Dec. 1979.
Copyright Claimant:
American Marketing Association, New York Chapter, Inc.
Notes:
Pub. 10 times yearly.
Authorship on Application:
American Marketing Association, New York Chapter, Inc., employer for hire.
Names:
Robert Golden (50 documents)
example document: Friends and flowers
American Marketing Association. New York Chapter, Inc. (2 documents)
example document: Marketing research for the marketing and advertising executive
example document: Friends and flowers
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American Marketing Association. New York Chapter, Inc. (2 documents)
example document: Marketing research for the marketing and advertising executive
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Greenbook
Title:
Greenbook : international directory of marketing research houses and services / [editor, Pat Ryan].
Title Qualifier:
International directory of marketing research houses and services
Basis of Claim:
New matter: revisions.
Serial Publication Year:
1981
Imprint:
New York : The Chapter.
Description:
print material.
Frequency:
Annually.
Other Title:
Green book
International directory of marketing research houses and services
International directory of marketing research houses and services
Description based on:
19th ed., 1981.
Copyright Claimant:
American Marketing Association, New York Chapter, Inc.
Authorship on Application:
American Marketing Association, New York Chapter, Inc., employer for hire.
Names:
Pat Ryan (22 documents)
example document: Got a feeling I'm in love again. w & m Anthony Crathern, John Coleman, Pat Ryan
American Marketing Association. New York Chapter, Inc. (2 documents)
example document: Marketing research for the marketing and advertising executive
example document: Got a feeling I'm in love again. w & m Anthony Crathern, John Coleman, Pat Ryan
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American Marketing Association. New York Chapter, Inc. (2 documents)
example document: Marketing research for the marketing and advertising executive
Journal of health care marketing
Title:
Journal of health care marketing / [editors, B. J. Dunlap ... [et al.]].
Serial Publication Year:
1987
Serial Key Title:
Journal of health care marketing
Imprint:
Boone, NC : Center for Management Development, John A. Walker College of Business, A S U, 1980/81 [i.e. 1981]-.
ISSN:
0737-3252
Description:
print material.
Frequency:
Quarterly.
Publication History:
Vol. 1, no. 1, winter 1980/81-
Variant title:
JHCM.
Copyright Claimant:
American Marketing Association.
Authorship on Application:
American Marketing Association, employer for hire.
Names:
B. J. Dunlap
American Marketing Association (170 documents)
example document: Measurement readings for marketing research
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American Marketing Association (170 documents)
example document: Measurement readings for marketing research
JPP&M
Title:
JPP&M : Journal of public policy & marketing / editor, Thomas C. Kinnear ... [et al.].
Serial Publication Year:
2004
Serial Key Title:
Journal of public policy & marketing
Imprint:
Ann Arbor : Div. of Research, Graduate School of Business Administration, Univ. of Michigan.
ISSN:
0743-9156
Description:
print material.
Frequency:
Annually; semiannually beginning with v. 10, no. 1, spring 1991.
Continues:
Journal of marketing and public policy.
Other Title:
Journal of marketing and public policy
Description based on:
Vol. 2.
Copyright Claimant:
American Marketing Association (employer for hire)
Names:
Survey of marketing research
Title:
Survey of marketing research : organization, functions, budget, compensation / edited by Dik Warren Twedt.
Serial Publication Year:
1984
Imprint:
Chicago : American Marketing Assn.
Description:
print material.
Number of similar titles:
1
Description based on:
1983 issue.
Copyright Claimant:
American Marketing Association
Notes:
Pub. approx. quinquennially.
Names:
Dik Warren Twedt (2 documents)
example document: Multiple choice examination items for Luella Cole's Psychology of adolescence. By Dik Warren Twedt
American Marketing Association (170 documents)
example document: International marketing
example document: Multiple choice examination items for Luella Cole's Psychology of adolescence. By Dik Warren Twedt
American Marketing Association (170 documents)
example document: International marketing
Survey of marketing research
Title:
Survey of marketing research : organization, functions, budget, compensation / edited by Thomas C. Kinnear, Ann R. Root.
Serial Publication Year:
1989
Serial Key Title:
Survey of marketing research
Imprint:
Chicago : The Association.
ISSN:
0193-1636
Description:
print material.
Frequency:
Frequency unknown.
Number of similar titles:
1
Description based on:
1988 issue.
Copyright Claimant:
American Marketing Association.
Names:
Thomas C. Kinnear (39 documents)
example document: Instructor's manual to accompany Promotional strategy
Ann R. Root
American Marketing Association (170 documents)
example document: Diffusing marketing theory and research
example document: Instructor's manual to accompany Promotional strategy
Ann R. Root
American Marketing Association (170 documents)
example document: Diffusing marketing theory and research
Marketing news
Title:
Marketing news : reporting on marketing and its association / Thomas E. Caruso, editor ... [et al.]].
Application Title:
Student edition, Marketing news.
Title Qualifier:
student ed.
Edition:
Student ed.
Basis of Claim:
New matter: compilation, additions & revisions.
Serial Publication Year:
1984
Imprint:
Chicago : International Headquarters of A M A, 1983-.
Description:
print material.
Frequency:
Monthly, except June, July & Aug. (9 times a year)
Publication History:
Vol. 1, no. 1, Nov. 1983-.
Number of similar titles:
3
Copyright Claimant:
American Marketing Association.
Authorship on Application:
American Marketing Association, employer for hire.
Names:
Thomas E. Caruso
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
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American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
Marketing news
Title:
Marketing news : reporting on marketing and its association / Thomas E. Caruso, editor ... [et al.].
Application Title:
Collegiate edition, Marketing news.
Title Qualifier:
student ed.
Edition:
Vol. 1, no. 1, Nov. 1983-.
Basis of Claim:
New matter: compilation, additions & revisions.
Copyright Note:
Prev. reg.
Serial Publication Year:
1985
Imprint:
Chicago : Internatinal Headquarters of The Association, 1983-.
Description:
print material.
Frequency:
Monthly, except June, July, and August, nine times a year.
Publication History:
Student ed.
Number of similar titles:
3
Copyright Claimant:
American Marketing Association.
Authorship on Application:
American Marketing Association, employer for hire.
Names:
Thomas E. Caruso
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
Marketing news
Title:
Marketing news : reporting on marketing and its association / Thomas E. Caruso, editor ... [et al.].
Application Title:
Collegiate edition marketing news.
Title Qualifier:
student ed./collegiate ed.
Edition:
Vol. 1, no. 1, Nov. 1983-.
Basis of Claim:
New matter: compilation, additions & revisions.
Serial Publication Year:
1986
Imprint:
Chicago : International Headquarters of The Association, 1983-.
Description:
print material.
Frequency:
Monthly, except June, July, and August, nine times a year.
Publication History:
Student ed.
Number of similar titles:
3
Copyright Claimant:
American Marketing Association.
Authorship on Application:
American Marketing Association, employer for hire.
Names:
Thomas E. Caruso
American Marketing Association (170 documents)
example document: Effective marketing action. Edited by David Walkley Ewing
American Marketing Association (170 documents)
example document: Effective marketing action. Edited by David Walkley Ewing
Annual Services Marketing Conference proceedings
Title:
Annual Services Marketing Conference proceedings.
Series:
Proceedings series
Serial Publication Year:
1989
Imprint:
Chicago : The Association.
Description:
print material.
Other Title:
Designing a winning service strategy
Description based on:
No. 6.
Copyright Claimant:
American Marketing Association.
Names:
Mary Jo Bitner (6 documents)
example document: Services marketing
Lawrence A. Crosby
Services Marketing Conference, 7th, Arlington, Va., 1988
American Marketing Association (170 documents)
example document: Measuring customer satisfaction
example document: Services marketing
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Lawrence A. Crosby
Services Marketing Conference, 7th, Arlington, Va., 1988
American Marketing Association (170 documents)
example document: Measuring customer satisfaction
Marketing research
Title:
Marketing research : a magazine of management & applications.
Serial Publication Year:
1989
Serial Key Title:
Marketing research (Chicago, Ill.)
Imprint:
Chicago : American Marketing Assn., 1989-.
ISSN:
1040-8460
Description:
print material.
Frequency:
Quarterly.
Publication History:
Mar. 1989-
Number of similar titles:
181
Similar Title:
Copyright Claimant:
American Marketing Association.
Names:
Annual advanced research techniques forum
Title:
Annual advanced research techniques forum : conference proceedings / edited by William D. Neal.
Serial Publication Year:
1991
Serial Key Title:
Annual advanced research techniques forum
ISSN:
1052-6838
Description:
print material.
Publication History:
1st-
Copyright Claimant:
American Marketing Association.
Names:
William D. Neal (1 documents)
example document: Doing business with China, 1987-1991
American Marketing Association (170 documents)
example document: Marketing and preventive health care
example document: Doing business with China, 1987-1991
American Marketing Association (170 documents)
example document: Marketing and preventive health care
Annual Advanced Research Techniques Forum
Title:
Annual Advanced Research Techniques Forum : conference proceedings / edited by Rene Mora.
Serial Publication Year:
1992
Serial Key Title:
Annual Advanced Research Techniques Forum
ISSN:
1052-6838
Description:
print material.
Publication History:
1st-
Other Title:
Advanced Research Techniques Forum
Description based on:
2nd issue.
Copyright Claimant:
American Marketing Association.
Names:
Rene Mora
Advanced Research Techniques Forum, 2nd, Beaver Creek, Colo., 1991
American Marketing Association (170 documents)
example document: Marketing 2000
Advanced Research Techniques Forum, 2nd, Beaver Creek, Colo., 1991
American Marketing Association (170 documents)
example document: Marketing 2000
Journal of international marketing
Title:
Journal of international marketing.
Serial Publication Year:
2004
Serial Key Title:
Journal of international marketing (East Lansing, Mich.)
ISSN:
1069-031X
Description:
print material.
Frequency:
Quarterly.
Publication History:
Vol. 1, no. 1, 1993-
Number of similar titles:
1
Copyright Claimant:
American Marketing Association.
Names:
American Marketing Association. (21 documents)
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
example document: Proceedings of the 1990 AMA Microcomputers in Marketing Education Conference
Symposium for the marketing of higher education
Title:
Symposium for the marketing of higher education.
Series:
Symposium proceedings series
Serial Publication Year:
2003
Description:
print material.
Frequency:
Annually.
Number of similar titles:
1
Description based on:
2001 issue.
Copyright Claimant:
American Marketing Association.
Names:
Marketing theory and applications
Title:
Marketing theory and applications : AMA winter educators' conference.
Serial Publication Year:
2005
Serial Key Title:
Marketing theory and applications
ISSN:
1054-0806
Description:
print material.
Frequency:
Annually.
Description based on:
Vol. 16, 2005.
Copyright Claimant:
American Marketing Association.
Names:
American Marketing Association (170 documents)
example document: The Best and worst of Penn State, 1982-1983
example document: The Best and worst of Penn State, 1982-1983
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