Instructor's manual to accompany Marketing research, management, methods, and cases, second edition



Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000216826 / 1979-03-23
Date of Publication:
March 5, 1979
Date of Creation:
1979
Title:
Marketing / Walter B. Wentz.
Basis of Claim:
New Matter: compilation, editorial revisions, additions, tables & index.
Imprint:
St. Paul : West Pub. Co., c1979.
Description:
639 p.
Copyright Claimant:
West Publishing Company
Names:
Walter B. Wentz (2 documents)
example document: Marketing research
West Publishing Company (14772 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000283371 / 1979-07-05
Date of Publication:
February 12, 1979
Date of Creation:
1978
Title:
Marketing / Rom Markin.
Basis of Claim:
New Matter: most of text & a few ill., excluding prev. pub. ill. & text.
Previous Registration:
Appl. states U. S. copyright is not claimed on any material taken from U.S. Govt. sources.
Imprint:
New York : J. Wiley, c1979.
Description:
701 p.
Copyright Claimant:
John Wiley & Sons, Inc.
Authorship on Application:
co-authors of appendix A: C. R. Goeldner & Laura M. Dirks.
Names:
Rom Markin
C. R. Goeldner
Laura M. Dirks
John Wiley & Sons, Inc. (8450 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000719768 / 1981-05-21
Date of Publication:
March 4, 1981
Date of Creation:
1980
Title:
Marketing / Maurice I. Mandell, Larry J. Rosenberg.
Edition:
2d ed.
Basis of Claim:
New Matter: "rev. updated, and new material added."
Previous Registration:
Prev. reg. 1977, A827471.
Imprint:
Englewood Cliffs, N. J. : Prentice-Hall, c1981.
Description:
653 p.
Copyright Claimant:
Prentice Hall, Inc.
Names:
Maurice I. Mandell
Larry J. Rosenberg
Prentice Hall, Inc. (1339 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0000848287 / 1982-02-11
Date of Publication:
January 4, 1982
Date of Creation:
1981
Title:
Marketing / Joel R. Evans, Barry Berman.
Previous Registration:
Appl. states all new except for scattered quotations and 50 figures.
Imprint:
New York : Macmillan Pub Co., c1982.
Description:
723 p.
Copyright Claimant:
Macmillan Publishing Company, Inc.
Names:
Joel R. Evans (34 documents)
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Barry Berman (35 documents)
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Macmillan Publishing Company, Inc. (676 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0001293433 / 1983-09-23
Date of Publication:
November 7, 1968
Date of Creation:
1967
Title:
Marketing / Myron S. Heidingsfield, Albert B. Blankenship.
Edition:
2d ed., rev. and enl.
Basis of Claim:
New Matter: "additional text, revisions & changes."
Previous Registration:
Prev. reg. 1964, A726996.
Copyright Note:
C.O. correspondence.
Imprint:
New York : Barnes & Noble, 1968.
Description:
321 p.
Other Title:
Marketing--principles and practices, definitions, review questions, examinations, answers
Copyright Claimant:
Barnes & Noble, Inc.
Notes:
Cover ti.: Marketing--principles and practices, definitions, review questions, examinations, answers.
Names:
Myron S. Heidingsfield (2 documents)
example document: Marketing. By Myron S. Heidingsfield & Albert B. Blankenship
Albert B. Blankenship (2 documents)
example document: Marketing. By Myron S. Heidingsfield & Albert B. Blankenship
Barnes & Noble, Inc. (36 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0001330785 / 1984-05-11
Date of Publication:
January 3, 1984
Date of Creation:
1983
Title:
Marketing / David L. Kurtz, Louis E. Boone.
Edition:
2d ed.
Basis of Claim:
New Matter: "revisions, with additional text."
Previous Registration:
Prev. reg. 1981, TX 647-813.
Imprint:
Chicago : Dryden Press, c1984.
Description:
810 p.
Copyright Claimant:
C B S College Publishing
Names:
David L. Kurtz (162 documents)
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Louis E. Boone (145 documents)
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CBS College Publishing (1047 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0001499268 / 1985-01-28
Date of Publication:
January 2, 1985
Date of Creation:
1984
Title:
Marketing / Joel R. Evans, Barry Berman.
Edition:
2d ed.
Basis of Claim:
New Matter: additions & revisions.
Previous Registration:
Prev. reg. 1982, TX 848-287.
Imprint:
New York : Macmillan Pub Co., c1985.
Description:
776 p.
Copyright Claimant:
Macmillan Publishing Company, a division of Macmillan, Inc.
Names:
Joel R. Evans (34 documents)
example document: Retail management
Barry Berman (35 documents)
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Macmillan, Inc. Macmillan Publishing Company (1679 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002141165 / 1987-08-20
Date of Publication:
January 5, 1987
Date of Creation:
1986
Title:
Marketing / Joel R. Evans, Barry Berman.
Edition:
3rd ed.
Basis of Claim:
New Matter: "revisions and additions."
Previous Registration:
Prev. reg. 1985, TX 1-499-268.
Imprint:
New York : Macmillan, c1987.
Description:
744 p.
Copyright Claimant:
Macmillan Publishing Company, a division of Macmillan, Inc.
Names:
Joel R. Evans (34 documents)
example document: Marketing
Barry Berman (35 documents)
example document: Test bank to accompany Marketing, sixth edition
Macmillan, Inc. Macmillan Publishing Company (1679 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002192271 / 1987-11-16
Date of Publication:
October 30, 1987
Date of Creation:
1987
Title:
Marketing / by Richard L. Sandhusen.
Series:
Barron's business review series
Imprint:
New York : Barron's, c1987.
Description:
443 p.
Copyright Claimant:
Barron's Educational Series, Inc.
Authorship on Application:
text: Barron's Educational Series, Inc., employer for hire.
Names:
Richard L. Sandhusen (4 documents)
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Barron's Educational Series, Inc. (1770 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002223987 / 1988-01-28
Date of Publication:
January 2, 1987
Date of Creation:
1986
Title:
Marketing / David L. Kurtz, Louis E. Boone.
Edition:
3rd ed.
Basis of Claim:
New Matter: revisions & additions.
Previous Registration:
Prev. reg. 1984, TX 1-330-785.
Imprint:
Chicago : Dryden Press, c1987.
Description:
793 p.
Copyright Claimant:
C B S College Publishing
Names:
David L. Kurtz (162 documents)
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Louis E. Boone (145 documents)
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CBS College Publishing (1047 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002296740 / 1988-04-01
Date of Publication:
December 17, 1987
Date of Creation:
1987
Title:
Marketing / Peter D. Bennett, in collaboration with Robert P. Lamm and Robert A. Fry.
Imprint:
New York : McGraw-Hill Book Co., c1988.
Copyright Claimant:
McGraw-Hill, Inc.
Names:
Robert P. Lamm (27 documents)
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Robert A. Fry
McGraw-Hill, Inc. (7481 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002341522 / 1988-06-22
Date of Publication:
January 15, 1986
Date of Creation:
1985
Title:
Marketing / David W. Cravens, Robert B. Woodruff.
Imprint:
Reading, Mass. : Addison-Wesley Pub. Co., c1986.
Description:
818 p.
Copyright Claimant:
Addison-Wesley Publishing Company, Inc.
Names:
David W. Cravens (33 documents)
example document: Strategic marketing

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Robert B. Woodruff (8 documents)
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Addison-Wesley Publishing Company, Inc. (3230 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002431466 / 1988-11-03
Date of Publication:
September 7, 1988
Date of Creation:
1987
Title:
Marketing / Roy T. Shaw, Richard J. Semenik.
Edition:
6th ed.
Basis of Claim:
New Matter: additions & revisions.
Previous Registration:
Prev. reg. 1985, TX 1-514-957.
Description:
484 p.
Copyright Claimant:
South-Western Publishing Company
Authorship on Application:
entire text: South-Western Publishing Company, employer for hire.
Names:
Roy T. Shaw
Richard J. Semenik (2 documents)
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South-Western Publishing Company (2396 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002541723 / 1989-03-27
Date of Publication:
December 14, 1988
Date of Creation:
1988
Title:
Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
Edition:
2nd ed., with 456 ill.
Basis of Claim:
New Matter: "new and revised material."
Previous Registration:
Prev. reg. 1986, TX 1-765-195.
Imprint:
Homewood, IL : Irwin, 1989.
Description:
752 p.
Copyright Claimant:
Richard D. Irwin, Inc.
Names:
Eric N. Berkowitz (28 documents)
example document: Study guide for use with Marketing, seventh edition [by] Roger A. Kerin, Eric N. Berkowitz, Steven W. Hartley, William Rudelius

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Roger A. Kerin (39 documents)
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William Rudelius (39 documents)
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Richard D. Irwin, Inc. (2789 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002723118 / 1989-12-28
Date of Publication:
December 19, 1989
Date of Creation:
1989
Title:
Marketing / Joel R. Evans, Barry Berman.
Edition:
4th ed.
Basis of Claim:
New Matter: "revisions and additions."
Previous Registration:
Prev. reg. 1987.
Imprint:
New York : Macmillan, c1990.
Description:
780 p.
Copyright Claimant:
Macmillan Publishing Company, a division of Macmillan, Inc.
Names:
Joel R. Evans (34 documents)
example document: Marketing
Barry Berman (35 documents)
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Macmillan, Inc. Macmillan Publishing Company (1679 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002732399 / 1990-01-17
Date of Publication:
October 24, 1989
Date of Creation:
1989
Title:
Marketing / Steven J. Skinner.
Previous Registration:
Appl. states all new text & artwork except some preexisting artwork used with permission.
Imprint:
Boston : Houghton Mifflin, c1990.
Description:
687 p.
Copyright Claimant:
Houghton Mifflin Company
Names:
Houghton Mifflin Company (5405 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002808939 / 1990-05-10
Date of Publication:
May 1, 1990
Date of Creation:
1990
Title:
Marketing / Robert D. Hisrich.
Series:
Barrons' Business library
Description:
1 v.
Copyright Claimant:
Barron's Educational Series, Inc.
Authorship on Application:
Barron's Educational Series, Inc., employer for hire.
Names:
Robert D. Hisrich (17 documents)
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Barron's Educational Series, Inc. (1770 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002956510 / 1990-11-27
Date of Publication:
October 5, 1990
Date of Creation:
1990
Title:
Marketing / written by Denise Bruce ; copy editing by Jeremiah Cahill.
Edition:
2nd ed.
Basis of Claim:
New Matter: revisions, additions & updating.
Previous Registration:
Prev. reg. Feb. 1987, TX 1-997-927.
Series:
Volunteer achievement program
Description:
1 v.
Copyright Claimant:
Credit Union National Association, Inc.
Authorship on Application:
ner material: Credit Union National Association, Inc., employer for hire.
Names:
Denise Bruce (2 documents)
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Jeremiah Cahill (19 documents)
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Credit Union National Association, Inc. (276 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0002996793 / 1990-07-24
Date of Publication:
June 15, 1989
Date of Creation:
1988
Title:
Marketing / A. Dale Timpe.
Basis of Claim:
New Matter: "compilation and text of preface."
Copyright Note:
C.O. correspondence.
Series:
[The Art & science of business management ; v. 8]
Description:
1 v.
Other Title:
The Art & science of business management ; v. 8
Copyright Claimant:
Kend Publications
Authorship on Application:
Kend Publications, employer for hire.
Names:
A. Dale Timpe (2 documents)
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Kend Publications

Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003193422 / 1991-11-25
Date of Publication:
February 25, 1991
Date of Creation:
1990
Title:
Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius ... [et al.]
Edition:
1st Canadian ed.
Basis of Claim:
New Matter: new and rev. material.
Previous Registration:
Prev. reg. 1989, TX 2-541-723.
Description:
758 p.
Copyright Claimant:
Richard D. Irwin, Inc.
Names:
Eric N. Berkowitz (28 documents)
example document: Instructor's manual with transparency masters to accompany Marketing, fourth edition
Roger A. Kerin (39 documents)
example document: Strategic marketing problems
William Rudelius (39 documents)
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Richard D. Irwin, Inc. (2789 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003199626 / 1991-12-02
Date of Publication:
November 14, 1991
Date of Creation:
1991
Title:
Marketing / Courtland L. Bovee, John V. Thill.
Previous Registration:
Appl. states all new except some text, photos., and figures from other sources.
Description:
1 v.
Copyright Claimant:
McGraw-Hill, Inc.
Names:
Courtland L. Bovee (58 documents)
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John V. Thill (44 documents)
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McGraw-Hill, Inc. (7481 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003242062 / 1992-01-21
Date of Publication:
November 7, 1991
Date of Creation:
1991
Title:
Marketing / Eric N. Berkowitz, Roger A. Kerin, Steven W. Hartley, William Rudelius.
Edition:
3rd ed.
Basis of Claim:
New Matter: "new and revised material."
Previous Registration:
Prev. reg. 1989, TX 2-541-723.
Copyright Claimant:
Richard D. Irwin, Inc.
Names:
Eric N. Berkowitz (28 documents)
example document: Instructor's manual with transparency masters to accompany Marketing, third edition
Roger A. Kerin (39 documents)
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Steven W. Hartley (27 documents)
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William Rudelius (39 documents)
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Richard D. Irwin, Inc. (2789 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003284611 / 1992-03-20
Date of Publication:
January 9, 1992
Date of Creation:
1991
Title:
Marketing / Warren Keegan, Sandra Moriarty, Tom Duncan.
Description:
1 v.
Copyright Claimant:
Prentice-Hall, Inc., a Simon & Schuster company
Names:
Warren Keegan
Sandra Moriarty

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Tom Duncan (2 documents)
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Prentice-Hall, Inc. (10137 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003293838 / 1992-04-10
Date of Publication:
February 15, 1991
Date of Creation:
1991
Title:
Marketing / John J. Kennedy.
Series:
Compact Facts
Copyright Claimant:
Visual Education Association, a division of Graphic Paper Products Corporation (employer for hire)
Notes:
Study cards.
Names:
John J. Kennedy (6 documents)
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Graphic Paper Products Corporation. Visual Education Association

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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003338518 / 1991-12-03
Date of Publication:
November 20, 1991
Date of Creation:
1991
Title:
Marketing / Joel R. Evans, Barry Berman.
Edition:
5th ed.
Basis of Claim:
New Matter: "new and revised text."
Previous Registration:
Prev. reg. 1990, TX 2-723-118.
Copyright Note:
C.O. correspondence.
Description:
737 p.
Copyright Claimant:
Macmillan Publishing Company, a division of Macmillan, Inc.
Names:
Joel R. Evans (34 documents)
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Barry Berman (35 documents)
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Macmillan, Inc. Macmillan Publishing Company (1679 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003483578 / 1993-02-26
Date of Publication:
February 15, 1993
Date of Creation:
1993
Title:
Marketing / by Richard L. Sandhusen.
Edition:
2nd ed.
Basis of Claim:
New Matter: updating.
Previous Registration:
Prev. reg. Nov. 1987, TX 2-192-271.
Series:
Barron's business review series
Imprint:
Hauppauge, NY : Barron's Educational Series, c1993.
Description:
464 p.
Copyright Claimant:
Barron's Educational Series, Inc. (employer for hire)
Names:
Richard L. Sandhusen
Barron's Educational Series, Inc. (1770 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003518801 / 1993-02-17
Date of Publication:
January 6, 1993
Date of Creation:
1993
Title:
Marketing / William G. Zikmund, Michael D'Amico.
Edition:
Annotated instructor's ed., 4th ed.
Basis of Claim:
New Matter: "compilation, editorial revisions, and additional text."
Imprint:
Minneapolis : West Pub. Co., c1993.
Description:
797 p.
Copyright Claimant:
West Publishing Company
Names:
William G. Zikmund (42 documents)
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Michael D'Amico (14 documents)
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West Publishing Company (14772 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0003678939 / 1993-11-01
Date of Publication:
October 15, 1993
Date of Creation:
1993
Title:
Marketing / Joel R. Evans, Barry Berman.
Edition:
6th ed.
Basis of Claim:
New Matter: additions & revisions.
Previous Registration:
Prev. reg. 1992, TX 3-338-518.
Imprint:
New York : Macmillan Pub. Co., c1994.
Description:
773 p.
Copyright Claimant:
Macmillan Publishing Company, a division of Macmillan, Inc.
Names:
Joel R. Evans (34 documents)
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Barry Berman (35 documents)
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Macmillan Publishing Company (484 documents)
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Macmillan, Inc. Macmillan Publishing Company (1679 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0004212227 / 1996-02-14
Date of Publication:
January 8, 1996
Date of Creation:
1996
Title:
Marketing / William G. Zikmund, Michael D'Amico.
Edition:
5th ed.
Basis of Claim:
New Matter: compilation, additions, revisions.
Previous Registration:
Prev. reg. 1993, TX 3-477-576.
Imprint:
Minneapolis : West Pub. Co., 1996.
Description:
784 p.
Copyright Claimant:
West Publishing Company
Names:
William G. Zikmund (42 documents)
example document: Marketing
Michael D'Amico (14 documents)
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West Publishing Company (14772 documents)
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Marketing

Type of Work:
Non-dramatic literary work
Registration Number / Date:
TX0004212683 / 1996-02-14
Date of Publication:
January 8, 1996
Date of Creation:
1996
Title:
Marketing / William G. Zikmund, Michael D'Amico.
Edition:
Annotated instructor's ed., 5th ed.
Basis of Claim:
New Matter: compilation, revisions & additions.
Previous Registration:
Prev. reg. 1993, TX 3-518-801.
Imprint:
Minneapolis : West Pub. Co., c1996.
Description:
784 p.
Copyright Claimant:
West Publishing Company
Names:
William G. Zikmund (42 documents)
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Michael D'Amico (14 documents)
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West Publishing Company (14772 documents)
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